hi@dsooky.com

hi@dsooky.com

hi@dsooky.com

A bit
about myself

A bit
about myself

A bit
about myself

shot 📸 by

muath alfouzan

currently

Hi I'm OmarOmar Dsooky from EgyptEgypt Crafting product experiences at JahezJahez as Product Design Specialist

your man when it comes to;

Vibe Coding
Design Systems
UX; Product Design
CRO; Conversion Rate Optimization

My Bookshelf

My Bookshelf

My Bookshelf

Atomic Design
Design That Scales
The Win Without Pitching Manifesto
Mental Models
Build Better Products
Value Proposition Design
Creative Strategy and the Business of Design
Designing Brand Identity
Business Model Generation
Touch Design for Mobile Interfaces
The Four Conversations
The, Brand Flip
Technical Recruiting and Hiring
The Path to Staff Product Designer
ZAG
Meaningful
Strategic Writing for UX
Land Your Dream Design Job
The Brand Gap
The 1-Page Marketing Plan
Never Split the Difference
Difference
Junior to Senior
Art for Money
Influence, New and Expanded
Work for Money, Design for Love
Content Everywhere
Practical Content Strategy & Marketing
Design System in 90 Days
Atomic Design
Design That Scales
The Win Without Pitching Manifesto
Mental Models
Build Better Products
Value Proposition Design
Creative Strategy and the Business of Design
Designing Brand Identity
Business Model Generation
Touch Design for Mobile Interfaces
The Four Conversations
The, Brand Flip
Technical Recruiting and Hiring
The Path to Staff Product Designer
ZAG
Meaningful
Strategic Writing for UX
Land Your Dream Design Job
The Brand Gap
The 1-Page Marketing Plan
Never Split the Difference
Difference
Junior to Senior
Art for Money
Influence, New and Expanded
Work for Money, Design for Love
Content Everywhere
Practical Content Strategy & Marketing
Design System in 90 Days

Experience

Experience

Experience

Nov 2023 —
Present

Jahez

Product Design Specialist

Riyadh, Saudi Arabia

  • Helped build and launch the design system for the Jahez apps to improve consistency and speed across platforms.

  • Leveraged Generative AI tools (e.g., ChatGPT, Figma Make) to transition from low-fidelity concepts to high-fidelity interactive prototypes, reducing initial design cycles by 200%.

  • Architected conversational flows and voice-interaction models for “Voice AI” focusing on natural language processing (NLP) and user intent mapping.

  • Redesigned the core food ordering flow for iOS and Android, optimizing the conversion funnel and reducing time-to-checkout.

  • Spearheaded the build and launch of the unified Jahez design system, significantly improving cross-platform consistency and developer handoff speed

  • Enhanced the mobile app experience by identifying and resolving usability bottlenecks, resulting in a more intuitive and faster ordering process for end-users

  • Leveraged user behavioral data and feedback loops to continuously iterate on the design system components, ensuring they meet evolving business goals and accessibility standards

Aug 2021 —
Sep 2023 

Qawafel

Senior Product Designer

Riyadh, Saudi Arabia

  • Shaped intuitive B2B products, web, mobile, and dashboards.

  • Crafted end-to-end user experiences for a marketplace app and website.

  • Executed a comprehensive UX audit and data-driven redesign that resolved 17+ high-priority usability friction points and improved user satisfaction scores

  • Mentored and supported 2 designers, facilitating their professional growth and contributing to their successful project delivery.

  • Trained and guided 5 trainees during company's summer training program.

  • Collaborated to create a scalable design system, improving team effectiveness by 200%.

  • Created 25+ technical interviews, evaluated 100+ resumes and portfolios resulting in the identification of top talent for key design roles.

Sep 2020 —
May 2021

Hive Analytics

Senior Product Designer — conversion rate optimization

El Maadi, Cairo, Egypt

  • Developed roadmaps for 13+ websites, resulting in enhanced user engagement and conversion rates with rapid prototyping, A/B testing.

  • Analyzed behavioral data, including surveys, interviews, and over 100 hours of observing user session recordings led to 70% decrease in drop-off rate.

  • Planned bi-weekly usability studies & interviews with 30+ participants, driving user-centered design decisions. resulting in 2x increase in avg. conversion rate

Aug 2020 —
Apr 2021

Glamera

Senior User Experience Designer

Nasr City

  • Developed Landing page, Mobile booking app and more..

May 2020 —
Aug 2020

Simpleia

User Experience Designer

New Cairo, Cairo, Egypt

  • Led two design sprints focused on improving the facial recognition system resulting in increase success rate and decrease time on task.

Dec 2018 —
Mar 2020

Beuti

User Experience Designer

Al Khobar, Eastern, Saudi Arabia

  • Collaborated closely with a UX researcher and PM, driving continuous improvements and achieving a 25% increase in overall user satisfaction.

Made with love

Omar Dsooky

©2026